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BusinessPlatform Overview

Platform Overview

Sustentus is a multi-tenant B2B service marketplace that automates the end-to-end lifecycle of service delivery — from lead intake through to project completion and payment. The platform connects three core stakeholders: vendors who source service leads, experts who deliver the work, and customers who request services.

How It Works

Vendors onboard onto the platform and configure their service categories — a new tenant’s first user is taken straight to an AI concierge wizard at /onboarding and kept there until setup is complete, chatting while a setup blueprint (profile, catalogue, skills, SLAs, settings) fills in beside them section by section as the conversation covers it, then confirming the blueprint as a whole before launching it live. When a customer submits a service request (a lead), the platform’s AI agent gathers business requirements through a conversational interface, producing a structured Business Requirements Document (BRD). Once the customer approves the BRD, the lead enters the bid pool where matched experts submit proposals. After a bid is accepted, the project moves to delivery, tracked through milestones with payment processing at each stage.

Stakeholders

RoleDescription
VendorOrganisation that sources service leads and manages customer relationships. Signs up via the marketing site and configures their service offerings.
CustomerEnd-user requesting a service. Interacts with the BRD agent to define requirements and reviews expert proposals.
ExpertService provider who bids on leads in the bid pool, submits proposals with milestones and pricing, and delivers the project.
CSMCustomer Success Manager. Customer-facing internal role that oversees engagement quality and steps in when flagged by experts.
SDMService Delivery Manager. Expert-facing internal role that manages expert performance and delivery standards.
AdminPlatform administrator with full system access including tenant configuration, workflow management, and snapshot control.

For detailed responsibilities and what each role sees in the platform, see Roles.

Business Model

Sustentus operates on a tiered subscription model for vendors.

Subscription Tiers

TierTargetKey Features
Self-ServiceSmall vendorsAI intake and routing, dashboard and analytics, email support
GrowthMid-market vendorsAll Self-Service features plus advanced user management, custom roles and permissions, priority support
Managed (Enterprise)Large vendorsAll Growth features plus dedicated CSM and SDM, custom workflows, SLA and governance
Partner (Enterprise)White-label partnersWhite-label delivery, API and SSO integration, revenue sharing

Transaction Terms

The platform charges no system-side fee on a quote or invoice. Quotes and invoices record only the work value the expert quoted, so the total a customer sees is the amount the expert is paid. Any commercial terms Sustentus agrees with a vendor or partner are negotiated and settled outside the platform, which is why subscription tiers above are the revenue the product itself models.

Multi-Tenancy

Every vendor operates within their own tenant — an isolated instance with its own users, leads, and settings. This means:

  • Data isolation: Each vendor’s leads, proposals, invoices, and team are scoped to their tenant.
  • Shared status workflow: All tenants follow the same deterministic status workflow, defined in version-controlled JSON; SLA timers and automation rules are configured per tenant.
  • Independent settings: Notification templates and product catalogues are tenant-specific.
  • Managed lifecycle: Tenants are created from the tenant management console — by the Sustentus team, or by a partner provisioning their own client. A tenant can be suspended, which closes the workspace to its people without removing anything, and reactivated just as easily. Ending a tenant is two steps: it is first deleted, recoverable in full for 30 days, and only a separate, deliberately awkward confirmation erases it and its data for good. Each of these moments is emailed to the people it affects: the tenant’s own administrators are told what happened to their workspace, and the partner administering it and the Sustentus team are told as operators.

Integration Points

IntegrationPurposeStatus
ClerkAuthentication and user managementActive
LinearError reporting and bug trackingActive
PostHogProduct analytics and conversion trackingActive
StripePayment processing for expert payouts and usage feesPlanned
CRM (Webhook)Inbound lead ingestion from vendor CRMsPlanned
Embeddable FormsLead capture forms vendors embed on their own websitesPlanned

Platform Architecture (Non-Technical)

The platform consists of several user-facing applications:

  • Marketing Site — Public website where vendors learn about Sustentus and sign up for a subscription tier.
  • Platform Application — The main dashboard used by all roles (vendor, customer, expert, CSM, SDM, admin) with role-based views.
  • BRD Agent — AI-powered conversational interface that guides customers through defining their service requirements.

Each vendor gets a personalised dashboard showing their funnel performance — from lead intake through to project delivery — with conversion rate metrics at every stage.

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